KEM LIKE BUTTER CONCEALER
The Ultra-Creamy, Crease-Proof Skin Perfector
Meet the concealer that behaves like skincare and performs like pro makeup.
KEM Like Butter Concealer is an intensely creamy, crease-proof, long-wear formula that melts into the skin with zero drag, zero dryness, and zero texture enhancement. Designed with our Skin-Adapt FlexLayer Technology, the pigment stretches with your natural expressions; never cracking, never settling - for a freshly-blended finish that lasts up to 12 hours.
Soft, buttery, and buildable, it brightens, conceals, sculpts, or highlights without ever revealing itself. Just smooth, flawless, real-skin coverage.
Available in 28 shades + 8 new extended tones, tuned for every skin tone and undertone.
This isn’t heavy.
This isn’t cakey.
This is butter for your base.
WHY IT WORKS
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Buttery-soft, elastic cream texture glides on without tugging
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True crease-proof performance flexes with skin and resists settling into lines
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Waterproof + sweat-proof for up to 12 hours of flawless wear
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Skin-Adapt FlexLayer™ pigments blend seamlessly into skin for an airbrushed, real-finish effect
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Photo-friendly formula eliminates flashback or greying in photos
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Buildable coverage: from natural brightening to full spot-conceal perfection
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Vegan-friendly and formulated with hydrating, integrity-first ingredients
BENEFITS
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Effortlessly conceals blemishes, dark circles, and hyperpigmentation
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Smooths, brightens, and perfects without heaviness
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Creates soft shadows for sculpting and dimension
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Suitable for all skin types, tones, and undertones
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Blends instantly with sponge, brush, or fingertips
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Non-cakey, non-drying, and zero flashback
HOW TO USE
Conceal
Choose your exact skin-tone shade.
Apply under the eyes, around the mouth, or anywhere you want coverage.
Tap with your finger or blend with a tool until seamless.
Contour
Choose a shade 2–4 tones deeper.
Apply under cheekbones, temples, jawline, and sides of nose to build soft, believable structure.
Highlight + Brighten
Choose a shade 2–3 tones lighter in your undertone.
Apply to under-eyes, bridge of nose, forehead center, and chin for a lifted, radiant effect.
SHADE RANGE
Deep / Deep Neutral / Deep Warm
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Cacao — Deep Neutral (darkest)
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Muscavado — Deep Warm
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Mocha — Deep Warm
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Senegal — Deep Neutral
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Sheba — Deep Warm (Peach)
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Sienna — Deep Neutral
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Sorrel — Deep Warm
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Iroko — Mid Deep Peach (new)
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Amber — Mid Deep Warm
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Truffle — Mid Deep Warm
Medium / Medium Warm / Medium Neutral
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Molasses — Mid Neutral (new)
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Banoffee — Medium Neutral
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Cinnabon — Medium Cool
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Cool Tan — Medium Cool
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Toffee Nut — Medium Warm
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Warm Olive — Medium Warm
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Warm Tan — Medium Warm
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Honey — Medium Warm (Peach)
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Peachcobbler — Medium Warm (Peach)
Light Medium / Light Warm
Light / Light Warm / Light Cool / Neutral
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Rich Tea — Mid Warm (new)
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Merbau — Warm Light (new)
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Cookie — Light Peach (new)
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Agave — Warm Light Fair (new)
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In The Nude — Light Warm (Peach)
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Latte — Light Cool
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Marshmallow — Light Neutral
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Marzipan — Light Warm
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Warmsand — Light Warm
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Porcelain — Light Cool
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Frappe — Light Neutral
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Warm Vanille — Light Warm
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Whipped Cream — Light Neutral
THE KEM EFFECT
A concealer that looks like skin - only smoother.
Soft brightness. Seamless coverage. Zero creasing.
Your complexion, perfected like butter.
All Ingredients
Aqua, Titanium Dioxide, Triethoxycaprylylsilane Polyhydroxystearic Acid, Cyclopentasiloxane, Trimethylsiloxysilicate Acrylates, Crosspolymer, Butylene Glycol, Peg-10 Dimethicone, Disteardimonium Hectorite, Ci 77891,
Triethoxycaprylylsilane, Cyclopentasiloxane, Dimethicone/Vinyl Dimethicone Crosspolymer, Dimethicone, Peg-10, Sodium Chloride, Silica, Ci 77492, Triethoxycaprylylsilane, Polyhydroxystearic Acid, Caprylyl Glycol, Persea Gratissima (Avocado) Oil, Ethylhexylglycerin, Ci 77491, Polyhydroxystearic Acid, Disodium Edta, Kaolin, Phenoxyethanol
